by Ted Rubin | Sep 18, 2012 | Featured, Marketing, Social Media/Marketing
Published on Sep 7, 2012 by nextforwomen Ted Rubin, Chief Social Marketing Officer at Collective Bias and the #1 most-followed CMO on Twitter, speaks with NEXT for Women about the importance of beginning to tweet. He states that Twitter is the most valuable networking...
by Ted Rubin | Sep 15, 2012 | Featured, Marketing, Social Media/Marketing
So can you maintain meaningful relationships with thousands of people at a time? No, but every touch is important, no matter how small. Think of it this way… individual touches are like relationship seeds. You have a much better likelihood of reaping a good...
by Ted Rubin | Aug 11, 2012 | Featured, Marketing, Social Media/Marketing
I travel frequently, but my partner, and the Founder of Collective Bias John Andrews, is a true road warrior. He must spend as least 200 nights per year in hotels around the country, predominantly Hilton to which he is tremendously loyal. We recently discovered the...
by Ted Rubin | Aug 7, 2012 | Featured, Marketing, Social Media/Marketing, Video
Published on Aug 2, 2012 by CollectiveBiasROR Ted Rubin, Chief Social Marketing Officer and author of the upcoming book “Return on Relationship”, sits down with Ramon Nuez Jr., Editorial Director of Crowdsourcing Week, to discuss companies that do not let...
by Ted Rubin | Jul 31, 2012 | Featured, Marketing, Social Media/Marketing
Twitter has not been readily accepted as a small business tool yet but there are those who are having a great deal of success using it in many ways. So why should small business be using social media at all? The most prominent reasons are responding to customer...