by Ted Rubin | Aug 17, 2025 | Divorced Dad, Featured, Marketing, Miscellaneous, Uncategorized
As I approach 68 (this summer has somewhat become a “summer of introspection”)… I’ve realized something that feels like a turning point. For years, I’ve carried the weight of expectations, most of them my own. The hope to achieve, to excel, to...
by Ted Rubin | Aug 10, 2025 | Featured, Marketing, Miscellaneous, Uncategorized
There’s a label, used more often lately in debates about Israel and Jewish identity,for when a Jewish person questions power, challenges injustice, or calls out actions done in the name of Judaism that betray its deepest ethical values… THAT LABEL IS...
by Ted Rubin | Aug 2, 2025 | Divorced Dad, Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
“If you want to go far and not lose yourself on the way, you need a pace that lets you stay connected: to the work, to others, and to yourself.” ~Carla Birnberg When I recently read Carla’s quote, it deeply resonated with me because, I’VE BEEN THERE (a few times in...
by Ted Rubin | Jul 13, 2025 | Featured, Marketing
Why Relationships Trump Metrics… in today’s fast-moving, tech-saturated world, business leaders are bombarded with data. Dashboards, KPIs, conversions, cost-per-clicks… if it’s measurable, it’s being tracked. And don’t get me wrong, metrics matter. ROI...
by Ted Rubin | Jul 13, 2025 | Featured, Marketing
Stop Waiting. Start Doing. In marketing, and in business more broadly, there’s a common tendency to delay action. We tell ourselves we’ll move forward once the next strategy is clear, once the tech settles, or once the perfect plan emerges. But the truth is, most...
by Ted Rubin | Jun 21, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
Let’s get real about the platforms we all rely on, whether for content, connection, or commerce. The algorithms aren’t neutral. They’re not just “feeding the content people want.” They are engineered to suppress anything that disrupts the plans, or profits, of those...
