by Ted Rubin | May 9, 2019 | Featured, Marketing, Social Media/Marketing
Many people in the social media world know Ted for his enthusiastic, energetic and undeniably personal connection to people. Ted Rubin is the most followed CMO on Twitter according to Social Media Marketing Magazine; one of the most interesting CMOs on...
by Ted Rubin | Apr 19, 2019 | Featured, Marketing, Social Media/Marketing
My take on the slew of pitfalls presented by programmatic media buying – and why you should go old school and place your own ads. Programmatic media buying, marketing and advertising is the “algorithmic purchase and sale of advertising space in real time”, and it has...
by Ted Rubin | Apr 8, 2019 | Featured, Marketing, Social Media/Marketing
Direct to Consumer is the Future of Brands by John Andrews After experiencing disruption from agile, direct to consumer brands, many traditional brands are starting to move towards similar models. A simple reason why… traditional retail is effectively a tax....
by Ted Rubin | Mar 22, 2019 | Featured, Marketing, Social Media/Marketing
Why marketers need to really understand what their audiences want, before they – and their products – become irrelevant… Does it appear that you’re followed around online with ads for things you already own? A case in point… I own three Nests, nine Nest...
by Ted Rubin | Feb 4, 2019 | Featured, Marketing, Social Media/Marketing
Ted Rubin is a leading social marketing strategist, Photofy CMO/Advisor, MC/Host Brand Innovators Summits… Speaker / Author / Provocateur. He is the author of Return on Relationship, How to Look People in the How to Look People in the Eye Digitally and The Age...