by Ted Rubin | Jun 18, 2022 | Featured, Marketing, Social Media/Marketing
The secret sauce here is providing good content because content creates a platform for people and brands to communicate, not just about products and services, but about what is important to consumers. If your content is on target, it will be spread freely via social...
by Ted Rubin | Nov 29, 2014 | Featured, Marketing, Social Media/Marketing
Today’s guest Ted Rubin is a leading Social Marketing Strategist, Keynote Speaker, Brand Evangelist and Acting CMO of Brand Innovators and in March 2009 started publicly using and evangelizing the term ROR: Return on Relationship™ Ted also spent a great deal of time...
by Ted Rubin | Jun 25, 2013 | Featured, Marketing, Social Media/Marketing
Your personal and/or company blog, to me, should be at the heart of your social presence and be a driver for valuable content that can be used in so many places. Here are a few things to consider in addition to just posting articles and working the SEO angle… four...
by Ted Rubin | Jun 10, 2013 | Featured, Marketing, Social Media/Marketing
As I travel around the country attending conferences and speaking at events, one thing stands out to me in relation to brand engagement—particularly in social media circles—it needs to be more personal. What do I mean by that? Well, for one thing, it takes more than...
